Code halos : how the digital lives of people, things, and organizations are changing the rules of business

Code halos : how the digital lives of people, things, and organizations are changing the rules of business / Malcolm Frank, Paul Roehrig, Benjamin Pring.

Harness ""Code Halos"" to gain competitive advantage in the digital era Amazon beating Borders, Netflix beating Blockbuster, Apple beating Kodak, and the rise of companies like Google, LinkedIn, and Pandora are not isolated or random events. Today's outliers in revenue growt...

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Bibliographic Details
Main Author: Frank, Malcolm
Other Authors: Roehrig, Paul, Pring, Benjamin, 1962-
Format: eBook
Language:English
Published: Hoboken, New Jersey : John Wiley and Sons, Inc., [2014]
Subjects:
Digital media > Social aspects.
Information technology > Social aspects.
SOCIAL SCIENCE > General.
Digital media > Social aspects
Information technology > Social aspects
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