How much do brands pay to be in movies? / produced by Bloomberg.

Brand Arc Founder and President Rob Donnell discusses brand product placement in movies with Betty Liu on Bloomberg Television's 'Market Makers.'

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Bibliographic Details
Corporate Author:	Bloomberg News (Firm) (Producer)
Other Authors:	Liu, Betty (Speaker)
Format:	Video
Language:	English
Published:	New York : Bloomberg, 2013.
Series:	Business and education in video
Subjects:	Advertising. Marketing. Motion picture industry. Product placement in mass media. marketing. Television news programs. Téléjournaux.
Online Access:	Click for online access

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