A bigger prize : how we can do better than the competition / Margaret Heffernan.

"A leading business strategist and former CEO draws lessons from long-successful companies to dispel the myth that competition has to be a zero-sum game, showing how companies that foster collaboration and a healthy interdependency are more likely to become --and remain-- significant leaders in...

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Bibliographic Details
Main Author: Heffernan, Margaret, 1955- (Author)
Format: eBook
Language:English
Published: New York, N.Y. : PublicAffairs, 2014.
Edition:First edition.
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Online Access:Click for online access