Leading innovation, creativity and enterprise

Leading innovation, creativity and enterprise / Peter Cook.

Drawing upon cutting edge research from academia but expressed clearly and concisely for the busy person seeking practical inspiration, Leading Innovation, Creativity and Enterprise will feature numerous case examples from companies such as Virgin, Pfizer, Roche and Fuji Film. The book deals with qu...

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Bibliographic Details
Main Author: Cook, Peter (Author)
Format: eBook
Language:English
Published: London : Bloomsbury Information, an imprint of Bloomsbury Publishing Plc, 2016.
Subjects:
Creative ability in business.
Business & management.
Ownership & organization of enterprises.
Business innovation.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Reference.
BUSINESS & ECONOMICS > Skills.
Creative ability in business
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