Social Media Ethics Made Easy : How to Comply with FTC Guidelines.

When you go to buy a product online, book travel, or research a service, do you read the customer reviews? Do you count on those reviews to be from real customers? If you said, yes, then you are like most of us. The problem is that today's reviews have been infiltrated with fake reviews and fak...

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Bibliographic Details
Main Author:	Barnes, Joseph W.
Format:	eBook
Language:	English
Published:	New York : Business Expert Press, 2015.
Series:	Giving voice to values on business ethics and corporate social responsibility collection.
Subjects:	United States. > Federal Trade Commission. United States. > Federal Trade Commission Online social networks > Moral and ethical aspects. Social media > Moral and ethical aspects. Internet marketing > Moral and ethical aspects. Word-of-mouth advertising > Moral and ethical aspects.
Online Access:	Click for online access

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Status:	Available

Social Media Ethics Made Easy : How to Comply with FTC Guidelines.

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