The real mad men of sales : the foundation of modern selling / J. Douglas Edwards.
J. Douglas Edwards is the man who first introduced Tom Hopkins to professional selling. He was THE sales trainer of the 1950s, 1960s, and 1970s. He trained over 200,000 salespeople a year for over 20 years. Hired by corporations around the world, Mr. Edwards began a crusade to change the image of th...
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