Perceived brand localness : an empirical study of the German fashion market / Jörg Igelbrink.

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Bibliographic Details
Main Author: Igelbrink, Jörg
Format: eBook
Language:English
Published: Wiesbaden : Springer Gabler. in Springer Fachmedien Wiesbaden GmbH, 2020.
Series:Business Analytics.
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