Campaigning on Facebook in the 2019 European Parliament election : informing, interacting with, and mobilising voters / Jörg Haßler, Melanie Magin, Uta Russmann, Vicente Fenoll, editors.

This book investigates how political parties from 12 European countries used Facebook to inform, interact with and mobilise voters at the 2019 European Parliament election. Following a joint theoretical framework and method, the results of a content analysis of more than 14,000 Facebook posts are pr...

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Bibliographic Details
Other Authors: Hassler, Jörg (Editor), Magin, Melanie (Editor), Russmann, Uta (Editor), Fenoll, Vicente (Editor)
Format: eBook
Language:English
Published: Cham, Switzerland : Palgrave Macmillan, 2021.
Series:Political campaigning and communication.
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Online Access:Click for online access