Brand Wars : Combat Strategies for Indian Brands.

Saved in:
Bibliographic Details
Main Author: Gupte, Rajiv
Other Authors: Limaye, Anand
Format: eBook
Language:English
Published: New Delhi : SAGE Publications, 2021.
Subjects:
Online Access:Click for online access
Description
Summary:A book that proposes cunning competitive strategies for Indian brands to sustain against odds.
Physical Description:1 online resource (293 pages)
ISBN:9789354790744
9354790747
9789354790737
9354790739