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Export Development and Promoti...
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Export Development and Promotion: The Role of Public Organizations edited by F.H. Rolf Seringhaus, Philip J. Rosson.
Gardado en:
Detalles Bibliográficos
Autor Corporativo:
SpringerLink (Online service)
Outros autores:
Seringhaus, F.H. Rolf
(Editor)
,
Rosson, Philip J.
(Editor)
Formato:
eBook
Idioma:
English
Publicado:
New York, NY :
Springer US : Imprint: Springer,
1991.
Edición:
1st ed. 1991.
Series:
Springer eBook Collection.
Subjects:
International economics.
Economic policy.
Marketing.
Business.
Management science.
Electronic resources (E-books)
Acceso en liña:
Click to view e-book
Holy Cross Note:
Loaded electronically.
Electronic access restricted to members of the Holy Cross Community.
Existencias
Descripción
Table of Contents
Títulos similares
Staff View
Table of Contents:
I Export Development and Promotion and Public Organizations: The State-of-the-Art
One Export Promotion and Public Organizations: State-of-the-Art
Two Challenge and Response: The Rise of State Export Development Policies in the U.S.A.
Three Export Promotion Organizations in Developing Countries: Their Role, Scope and Function
II Challenges in Export Development: Some Regional Perspectives 73
Four Nontraditional Exports in Costa Rica: An Exploration of Public Policy Issues
Five Barriers to Exporting: An Exploratory Study of Latin American Companies
Six Export Promotion Policies in Spain and Other E.E.C. Countries: Systems and Performance
Seven Italian Exporting SMFs and Their Use of Support Services
III Evaluating the Role of Public Organizations in Export Promotion
Eight International Trade Fairs: Firms and Government Exhibits
Nine Evaluation of Export Promotion Measures: A Survey of Scottish Food and Drink Exporters
Ten Public Support to Export Consortia: The Italian Case
Eleven International Marketing and Government Export Promotion in the Netherlands
IV A Case For Successful Intervention: Some New Initiatives
Twelve Changing Small Firms’ Attitudes to Exporting: A Case Study of Successful Intervention
Thirteen Two Educational Initiatives in Public Support for Export The Victorian Export Market Development Program, Australia. John Onto and Nigel Hamley The European Marketing Program, Northern Ireland/Republic of Ireland.
V Export Promotion and Public Organizations: Present and Future Research
Fourteen Export Promotion and Public Organizations: Present and Future Research
References.
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